Is a job discrepancy creating a crisis in accountability for your sales team?
In 2008 a major senior housing provider delivered a ‘role discrepancy exercise’ to her sales team at a national sales meeting.  (see blog:   Role Discrepancy for more details).
To summarize,  when she gave her sale people a survey asking them to describe their role…

DEI Central has been dedicated to helping Senior Housing providers manage their census since 2008.  And what started our decision to dedicate our resources to Senior Housing is an interesting story, and one that still speaks to many providers. But see what you think.
One of the many DEI published texts on the subject of sales…