How is DEI different from Traditional Sales Training:

1. DEI: Sales defined in terms of date-driven next steps, accountability, effectiveness and results. vs. TRADTIONAL: Sales defined in terms of events, strategies, effort, and time spent.

2. DEI: Implementation of a better sales process via sales management into the daily business routine of each sales staff and sales manager. vs. TRADITIONAL:…

The Business of Forecasting Occupancy – “It’s tough and you are not alone.”
by Jay Reischl

The ability to develop accurate forecasts is a difficult issue across all industries. As recently as June 3, 2013, Scott Edinger writes in Forbes magazine, “… the choice between working on the forecast and getting a root canal would lead to a…

One of the Most Important Roles for the Sales Manager is to Teach Sales People How to Spend Their Time…Do You Know What’s On The Calendar?”
by Polly Miller, DEI Coach

Experience has shown that the way a salesperson spends his or her time is directly related to their sales level and income.  Take a look at…

by Robin Craig

 Social Media is both a natural and necessary component of senior living community marketing strategy.  Our work as senior marketers is focused on making connections, building relationships and staying engaged with our network of prospects, friends and family, professional referral sources, local community groups and the general public. Social Media is a tool…